Last updated: August 2026
This Privacy Policy describes how Jennifer Castro Rayl, Realtor with Keller Williams Market Pro Realty ("we," "us," or "our"), handles information collected through jennsellsbentonville.com (the "Site").
When you submit the contact form on this Site, we collect the information you voluntarily provide, which may include your name, email address, phone number, and any message or details you enter about your real estate needs.
Information submitted through the contact form is used solely to respond to your inquiry and to provide real estate services you've requested. We do not sell, rent, or share your personal information, including your phone number, with third parties for marketing purposes.
This Site uses an internal notification system that alerts the business owner by text message when a new contact form submission is received. Visitor phone numbers submitted through the contact form are never texted, added to a marketing list, or shared with any third party. The only recipient of any automated text message is the business owner herself, notifying her that a new lead has come in.
Message and data rates may apply to any messages sent as part of this internal notification system. Message frequency is limited to one notification per form submission.
Contact form submissions are retained only as long as necessary to respond to your inquiry and maintain reasonable business records.
This Site uses Google Analytics 4 to understand how visitors find and use the Site. Google Analytics sets cookies in your browser and collects information such as the pages you view, the approximate geographic location derived from your IP address, the type of device and browser you use, and the site or search engine that referred you.
We also record anonymous interaction events — for example, when a visitor taps the phone number, opens the scheduling calendar, or clicks through to a property listing. These events tell us which content is useful. They are not linked to your name, email address, or phone number, and we do not use analytics data to identify individual visitors.
You can opt out of Google Analytics entirely by installing the Google Analytics Opt-out Browser Add-on, or by blocking cookies in your browser settings. Doing so will not affect your ability to use any part of this Site, including the contact form.
This Site uses Netlify for form submission handling and hosting, Twilio for internal SMS notifications, and Google Analytics for traffic measurement. These providers process data solely to deliver the functionality described above and are not authorized to use your information for their own purposes.
You may request that we delete any information you've submitted by contacting us using the information below.
Questions about this Privacy Policy can be directed to Jennifer Castro Rayl at 479-721-2350.